NTEA, the Association for the Work Truck Industry, has announced the opening of its first Canadian office.

The association also named Mark Woody, president of Palfinger North America in Niagara Falls, Ont. its new president at the Work Truck Show this morning.

"I look forward to filling this role and am driven to work hard to lead the NTEA during its 50th year of serving the work truck industry," said Woody, who has worked in the industry for 20 years.

The NTEA said its new Canadian Government Relations office in Ottawa will work with the Washington, D.C. office to provide a unified voice for the work truck industry across North America.

"Around the world, governments have begun to recognize the economic benefits associated with global truck platforms, harmonized safety regulations and emissions standards for commercial vehicles," said Steve Carey, NTEA executive director. "Having a second government relations office further strengthens the NTEA's ability to influence and respond to regulations and legislation impacting the North American market."